Project information
Climate accounting is becoming increasingly important due to the climate crisis. There are specifications and requirements that have to be met and the pressure on companies is increasing.
Mission Zero fulfills exactly what is in demand. A targeted, process-oriented and, above all, simple concept for long-term emission reduction. We have accompanied the project from the very beginning. With a suitable brand strategy, complete brand design and subsequent digitization.
Details
Client
Mission Zero Klimapartner
Year
2022
Challenge
The challenging thing about the Mission Zero project was that it needed to stand out from all the other projects advocating “sustainability” in the market. One of our focal points was to convey the simplicity of the content and visuals, and the message that this is not greenwashing, but real change.
Solution
The solution for the Mission Zero project was a carefully considered and meaningful brand strategy that encapsulated the vision and mission of the project. We designed a logo that reflected this message as well and took care of the appropriate design and smooth functionality.
Result
Through these measures, we were able to ensure a consistent and credible presence for Mission Zero that sets the project apart and puts sustainability at the forefront. The result is an inviting and appealing website that appropriately visualizes the project’s mission and gets the message out there: reducing emissions can be so easy.
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