A strong brand needs a firm foundation built on tailored statements of mission, vision, target audience, USPs and other factors. This foundation gives the brand its power - and enables it to become successful in the long term.
Brand design and brand expression make the brand visible and tangible. In this way, it represents the company and appeals to the target audience to create a successful presence. As an agency, we implement these elements for our clients.
We accompany companies in discovering their digital potential and support their transformation through website development, intelligent databases, process automation and software development. We focus on customized solutions for a successful digital presence.
Through holistic branding strategy, we create consistent and memorable experience for the target audience.
Clear communication in the process is critical to ensure smooth collaboration.
Through effective strategy work and goal setting, we achieve the desired result that meets your expectations.
Due to the individual approach we create tailor-made solutions for your unique brand.
Step 1 // What are your pain points and what makes your brand stand out? In the no-obligation initial consultation, we take the time to understand your brand and your challenges in detail in order to develop solutions and effectively exploit your potential.
Step 2 // Next comes research on our part - we want to better understand your brand and the target market. In doing so, we look at the competition, as well as target group(s). We dive deep to accurately classify the environment around your brand.
Step 3 // We then go into depth with you in the brand strategy workshop. In doing so, we take a concrete look at all strategic aspects that distinguish your brand. Starting with your vision and mission, your target group and your positioning.
Step 4 // After the workshop, we conduct in-depth research to substantiate the findings with reliable figures, data and facts from statistics and studies. This gives additional understanding and ensures reference to the real market. Now, together, we have poured a massive foundation to build your brand.
Step 5 // On the strategic basis, we now work out the first visualization of your brand in the form of stylescapes. This involves multiple iterations and coordination until we have found a direction that is in line with the brand strategy, but also with your ideas.
Step 6 // Finally, we work out the corporate identity and create a comprehensive brand manual for it. This serves as a guide and includes all relevant elements such as logos, colors, fonts and application guidelines to ensure that your brand is perceived consistently across all communication channels.