Brand Strategy
What is behind the brand and what gives it strength? With a firm foundation consisting of clear statements of mission, vision, target audience, USPs, and other factors, it becomes easier to achieve the desired success.
A brand is more than just a logo. Brands are ultimately complete identities. They should communicate, move and trigger emotions. This is the only way to assert yourself on the market and prevail in the long term.
We offer outstanding branding for your company. From brand strategy and design to digitalization, we create strong brand identities that stand out from the competition and appeal to the target group in the best possible way.
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Services
Brand Design
Using brand design and brand expression, we translate the brand into reality. As something you see and feel - to represent the brand in a way that represents the company and appeals to the target audience.
Brand Digitalization
We support companies in discovering potential in the digital world and accompany this transformation in areas such as website development, intelligent databases, process automation and software development.
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Selected projects
Case Studies.
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Philosophy
Comprehensive.
Through strategic thinking and creative design, we offer a comprehensive strategy to stand out in the market.
In the long term.
With a clear view of the future, the Zeitgeist agency promotes sustainable growth for companies.
Sure.
Our focus is on developing customized brand solutions that are clearly aligned with defined objectives.
Unmistakable.
We focus on an individual approach to create unmistakable brand identities.
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Process
How are outstanding brands created?
Initial consultation
In the non-binding initial consultation, we identify the potential and goals you have with your brand. We talk openly about pain points, competitors and the status quo of your brand.
Initial research
Our research then begins in advance in order to have an assessment of the market landscape, the competition, the target group and your brand.
Strategy workshop
In the strategy workshop, we then go into depth with you and work out what characterizes your brand. From brand character and positioning to the customer personas we want to address.
In-depth research
After the workshop, we work through all the results in a structured manner and substantiate the findings with reliable facts and figures, which we find out through in-depth research.
Stylescapes
The strategic work is followed by the development of stylescapes. Through this creative process, we efficiently approach a visual style direction that corresponds to the brand strategy and authentically reflects your brand. This phase includes several stylescapes and iterations.
Brand identity
The final step is to fine-tune and develop the brand identity, including the CI manual, on the basis of which the brand can be built and further developed. We ensure that your brand is continuously optimized and developed to keep pace with the changing demands of the market.
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Our customers
Strong brands that trust us.
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Customer feedback
Rannegger Immobilien
The entire team is very professional and eager, they cater to the personalities and individualities behind the brand and go through a structured process that resulted in an outstanding outcome for us. We can only warmly recommend the branding agency from Graz!
M.A Bettina Rannegger
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Authorized signatory - Rannegger Immobilien
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How to reach us
Contact.
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Non-binding inquiry
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Contact
Are you looking for a unique brand development for your company? We are at your disposal for initial consultations without obligation.
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